The woman behind Neu Studio is industrial designer Tilde Nygaard. With her presence and critical professionalism, she creates simple and feminine designs together with Zone Denmark - including the award-winning spa range INU. Tilde’s inspiration for her colour combinations are nature’s leaves and stones and the weather. She lingers on the details of her designs until the result has both aesthetic and functional value.

'My main ambition is to design products which are long-lasting, and which become a functional and aesthetic part of people’s homes and everyday lives. If I succeed in doing that, then my work is done.' says Tilde Nygaard

Tilde Nygaard is not the kind of designer who just churns out ideas. Her ideas take time. Extremely attentive to detail, she is also insistent that all her designs must offer both aesthetic and functional value.

“I don’t like to talk about perfection or excellence, but I always do my best. That’s the least you can do,” says Tilde. Her approach involves working on several products at a time. While dividing her time between different projects, it allows her to try out different ideas and details. “Often synergies emerge, and while working on one product, I may come up with ideas and solutions for another,” Tilde explains.

Tilde Nygaard is extremely attentive to detail, for example when it comes to the way in which a metal wire ends or the edge of a glass is rounded. Not to mention the colours, “I think about colours all the time and see colour combinations everywhere. It’s part of my way of perceiving the world, and something that I use in my work. And when the designs in themselves are simple in style, the colours and the details play a huge role."

One crucial part of the development process is that Tilde always tests her prototypes in her own home to get the final details just right before releasing a design for production. Her home is thus a natural extension to her workspace, although NEU Studio is located in a separate part of the building where she can focus on her work in complete peace and quiet.